eCommerce Platform Manager

What you do

The Ecommerce Platform Manager oversees the performance, evolution, and optimization of our B2C ecommerce websites across the European region. Acting as the champion for the digital website experience, this role delivers on the product vision to create a best-in-class web journey that exceeds customer expectations and drives business growth.

 

Reporting to the Head of Ecommerce Management, the Ecommerce Platform Manager plays a pivotal role in supporting the growth of the regional B2C business. This includes day-to-day ownership of website performance, execution of strategic improvements, and oversight of A/B multivariate testing as well as user research to continually enhance the customer experience.

 

This role manages the end-to-end digital product lifecycle, from ideation and discovery through development, deployment, and measurement. The Ecommerce Platform Manager translates business goals and customer insights into actionable product roadmaps, detailed requirements, and prioritized backlogs. Collaboration is key: the role partners closely with customer experience, data analytics, marketing, and IT teams to ensure cohesive, data-driven, and customer-centric solutions.

 

Under the direction of the Head of Ecommerce Management, this position also contributes to defining the long-term digital strategy, identifying growth opportunities, incorporating stakeholder feedback, and maintaining alignment across business lines to deliver measurable impact and continuous improvement in the regional ecommerce experience.

 

 

Key Responsabilities

 

• Adapt the global website strategy into local and regional requirements and execute to optimize the customer experience and achieve overall revenue goals
• Manage the development of the digital product roadmap, with a primary focus on creating solutions that are innovative, simple and intuitive to the customer
• Lead the cross-functional platform team utilizing Agile methodologies, communicating the product backlog priorities and ensuring that solutions are delivered according to plan
• Prioritize and maintain the product backlog; provide inputs for release planning (including writing user stories), define acceptance criteria and conditions of satisfaction for sprints
• Lead product discovery and ideation to prioritize opportunities and identify solutions
• Utilize A/B/n testing to drive improvements in customer experience and web performance over time
• Utilize web analytics and other monitoring tools to understand the how different customer segments use the web site and identify opportunities to improve the user experience (e.g. process simplification, personalization)
• Be the key point person for any site issues or obstacles in development progress; work to resolution and break down barriers, when needed, to remove roadblocks
• Acquire and grow a deep knowledge of the customer - serving as the ultimate voice of the customer for the web properties. When appropriate, conduct customer research to obtain actionable insights, defining customer personas and use cases
• Maintain and grow a deep knowledge of the travel insurance industry, specifically from the point of view of how technology is being applied to power the customer experience
• Monitor competitor websites and stay abreast of industry trends, incorporating best practices as applicable
• Provide regular updates to key stakeholders, including presentations to senior management

 

 

What you bring

 

• BA/BS degree required. Master's degree a plus
• Three to five years of experience working in an ecommerce digital product management role; working with cross-functional teams, including IT, UX, design and QA
• Strong technical knowledge of solutions used an ecommerce environment and experience working with web design, UX and content development
• Technical background a plus (i.e. software development)
• Experience working in an Agile environment
• Strong analytical and problem-solving skills
• Exceptional organizational and project management skills
• Strong communication skills, both verbal and written
• An entrepreneurial spirit and interest in continuous learning, as well as a passion for coming up with creative solutions
• Passionate about leveraging technology to power the customer experience
• Enjoys working with cross-functional teams and is open and accepting of others' ideas
• Regular, predictable, reliable attendance is an essential function of this position.
• Travel Requirements: Position is expected to travel

 

84958 | Marketing & Design | Professional | Non-Executive | Allianz Partners | Full-Time | Permanent

 

 

Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us. 

 

At Allianz, we stand for unity: we believe that a united world is a more prosperous world, and we are dedicated to consistently advocating for equal opportunities for all. And the foundation for this is our inclusive workplace, where people and performance both matter, and nurtures a culture grounded in integrity, fairness, inclusion and trust. 

 

We therefore welcome applications regardless of ethnicity or cultural background, age, gender, nationality, religion, social class, disability or sexual orientation, or any other characteristics protected under applicable local laws and regulations. 

 

Join us. Let's care for tomorrow.