DESCRIPTION:
They are responsible for ensuring that AWS Industry & Startup Marketing has the digital marketing and program support needed to drive priority activities that deliver demand and pipeline. They must deeply understand our business priorities across industries, segments, and geographies - and help us prioritize our resourcing to ensure we support the highest-value activation's and marketing activities. They must also have excellent program and project management skills, work in close partnership and collaboration with parallel marketing teams and agencies to ensure we are able to execute effectively across channels for account-based marketing and executive programs. They will develop and own mechanisms that align cross-functional teams, clarify business priorities, and ensure appropriate resourcing for the right initiatives and teams. The ideal candidate demonstrates effective stakeholder mgmt., is comfortable in a fast-paced, high-stakes environment and adapts well when navigating change.
Key job responsibilities
• Deeply understand business priorities across industries, segments, and geographies
• Analyze and prioritize resourcing to support highest-value activations and marketing activities
• Develop and own mechanisms that align cross-functional teams and clarify business priorities
• Liaise with stakeholders to understand key priorities and make event-focused recommendations accordingly
• Manage vendor relationships, contracts, and budgets
BASIC QUALIFICATIONS:
- 4+ years of professional non-internship marketing experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience producing marketing promotional material for Owned & Operated channels
- Experience in brand identity and voice development
PREFERRED QUALIFICATIONS:
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programsThe base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
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