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AmazonInternet

Marketing Manager, Marketplace Marketing

China , Shanghai
Full-time

DESCRIPTION:

- Work with global and CN sales/product team to align AU key business priorities and translate into marketing material to recruit new sellers growth and seller success
- Plan and implement go-to-market strategies to drive market place awareness, Seller launch, product enrollment and Seller success
- Create/translate marketing contents into various content tools (success stories, pitch decks, flyers, videos) for Seller engagement and education
- Create innovative and scalable marketing campaigns, including Launch Initiatives, Annual Seller Conference, content marketing and social marketing programs
- Work with marketing team to identify and activate all necessary online and offline marketing channels to deliver key messages and campaigns
- Drive CN Seller insights generation for sales/product team to optimize the product offerings
- Design and track marketing metrics, always seeking ways to improve
- Ongoing communications on marketing progress and results with global and CN stakeholders

BASIC QUALIFICATIONS:

- 2+ years of professional non-internship marketing experience
- Experience with data analysis tools such as Advanced Excel, SQL, Tableau, Python
- Speak, write, and read fluently in English, and have the ability to take direction in English
- Ability to use AI tools to handle operational work.

PREFERRED QUALIFICATIONS:

- Experience in marketing or marketing research
- Experience managing media relationships and a network of media contacts across Greater China
- Advanced capability to use AI tools for marketing tasks, coding and analytics.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
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