About the Role:

As a Learning Experience Designer for GTM Sales Enablement, you will design learner-centered enablement programs that help sales teams perform, faster. You will translate GTM strategies and sales motions into high-impact learning experiences across onboarding, product/solution training, objection handling, discovery/qualification, and deal execution.

You'll partner with Sales, Marketing, Product, and Subject Matter Experts to create scalable content and measurable learning outcomes.

Key Responsibilities- Own the design of end-to-end sales enablement learning journeys (onboarding → ramp → ongoing enablement)

• Convert business goals (pipeline velocity, win rates, deal cycle time, product adoption) into clear learning objectives and success metrics- Conduct needs assessments with Sales Leadership and team members; identify skill gaps tied to performance- Develop learning assets including:
• eLearning modules and microlearning - ILT/virtual facilitator guides and workshop materials - sales tools and performance support (scripts, playbooks, job aids, scenario activities)
• enablement campaigns tied to launches and GTM initiatives- Create storyboards, learning specs, scripts, and assessment plans (knowledge checks + role-play/scenario evaluation)
• Collaborate with SMEs to ensure accuracy, consistency, and alignment to sales methodology- Ensure accessibility and quality standards; maintain content reusability and version control- Partner with Sales Enablement Ops to publish and maintain content in LMS/LXP; support SCORM/xAPI where applicable- Measure effectiveness using learning and performance indicators; iterate based on feedback and outcomes
• Partner with Sales Enablement Ops to publish, maintain, and optimize enablement content in Seismic (including creating/refreshing learning and performance assets such as decks, one-pagers, playbooks, and content bundles)
• Ensure learning and performance support assets are properly organized, tagged, and accessible in Seismic for GTM teams- Align Seismic content delivery with LMS/LXP learning journeys where applicable- Support implementation and rollout of Seismic enablement campaigns (adoption enablement, content QA, and feedback loops)

Requirements-3+ years of experience in instructional design / learning design / learning experience design- Strong portfolio showing GTM, sales, or performance-focused learning (eLearning, blended, workshops, role-play/scenarios)

• Proven ability to design for adult learners and performance improvement (not just content delivery)
• Expertise with authoring tools (e.g., Articulate360, Storyline, Rise, Captivate or equivalent)
• Familiarity with LMS/LXP concepts and standards (SCORM/xAPI preferred)
• Excellent stakeholder management and facilitation skills (Discovery workshops, SME intake, requirement gathering)
• Strong writing skills and ability to create clear, sales-practical learning experiences

Preferred Qualifications- Experience designing enablement for specific sales motions (e.g., SMB, Mid-Market, Enterprise, PLG/Outbound)

• Knowledge of sales methodology frameworks (MEDDICC/Challenger/SPIN-any is a plus)
• Background in sales performance support, field coaching enablement, or onboarding programs- Basic understanding of sales KPIs and how to link learning to measurable outcomes

Success Metrics (What "Good" Looks Like)

• Increased ramp proficiency (faster time-to-productivity) and improved sales readiness scores- Higher course completion/engagement and improved assessment results- Positive feedback from Sales Leadership and reps- Demonstrated linkage between enablement rollout and improved GTM performance indicators (where available)
• On-time delivery of enablement assets for launches and quarterly