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NikeSporting Goods

Specialist II, Retail Marketing, Retail Brand Running, Training & Nike SKIMS EMEA

Netherlands , Hilversum
Full-time

You’ll be part of the Retail Marketing team, dedicated to bringing athletes’ dreams to life across EMEA Marketplace through the lens of sport—particularly Running, Training, and Nike SKIMS.
You’ll collaborate daily with Running,Training &. Nike SKIMS Brand and Business Functions, Retail Marketing, Visual Merchandising, Product, Retail Design, Digital Brand, Global, and City/Territory teams. Together, you’ll deliver impactful retail marketing initiatives, create exceptional consumer experiences, and drive awareness and sales in the marketplace.
This role reports directly to the Director, Retail Brand Running, Training and Nike SKIMS EMEA.



WHO WE ARE LOOKING FOR
Nike Marketing sets the brand tone. Our creative force of specialists tells Nike’s stories of innovation and sport through advertising, brand strategy, digital engagement, and product presentation. Using channels from retail stores to social media, Marketing teams connect the science and art of Nike innovations to athletes everywhere.

We value inclusive teams, authenticity, innovative thinking, and a growth mindset, alongside executional excellence aligned to our Brand Standards. Your ability to work effectively across teams and manage multiple stakeholders is essential.
This individual thrives on connecting with consumers and shaping the future of the Retail. They embody Nike’s values, build authentic relationships, and act as a true ambassador for the brand. Adaptability, collaboration, and a growth mindset are essential to succeed in this fast-paced, ever-evolving environment.
Ideal candidate has high passion for Sport and Athletes.

Key Requirements:

  • Strong passion for Sport & Athletes, particularly in Running and Training
  • Experience in Retail Marketing, Brand, and/or Retail Design and understanding of X-funtional work streams
  • Background of mono brand and multi brand Marketplace Marketing experience
  • A collaborative mindset, contributing constructively to team discussions and valuing diverse perspectives and ability to work in a fast-paced, agile environment
  • Knowledge and passion for elevating the consumer experience and support Nike’s marketplace growth
  • Creative and curious thinker follows changing consumer trends and translates the insights into action
  • Comfort working with data, insights, and cultural trends to inform marketing decisions
  • Exceptional presentation, organisation and communication skills
  • Advanced English proficiency (verbal and written)
  • High confidence in Keynote skills



WHAT YOU’LL WORK ON
You’ll support the Retail Brand team in serving athletes across the full EMEA retail marketplace (Nike Direct and Wholesale) through seasonal campaigns.
Your focus will be on delivering seasonal campaigns, retail programming and brand distinction from pinnacle to scale, particularly in full-price marketplaces and territories.


Key responsibilities include:

  • Work through integrated retail marketing offense for Sport at Retail across EMEA, ensuring every touchpoint reflects Nike’s brand priorities and standards.
  • Adapt global strategies and lead geo-originated priorities that deliver Nike-only distinction at scale across Nike-owned, partner, and marketplace doors.
  • Develop seasonal retail marketing briefs and campaigns.
  • Drive Window and Initiative Zone seasonal storytelling planning and post execution tracking.
  • Lead and support in-store storytelling and retail programming.
  • Support EKIN activations and Visual Merchandising elevations.
  • Execute multi-brand retail campaigns with partners.
  • Collaborate cross-functionally with Merchandising, Sales, Supply Chain, Stores, and Sport Teams to ensure flawless execution.
  • Plan towards seasonal execution budgets aligned with brand priorities and partner with Account Marketing on trade terms.

Application closing date 14th October 2026

Local candidates only please, relocation is not supported.


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