Graduate recruitment runs on its own playbook (target university lists, milk-round timelines, assessment centres, internship-to-grad pipelines) and its own blind spots, from outreach that never reaches students outside a familiar shortlist to assessment processes that filter people out before a human ever reviews the application.

In this live panel, employer branding and recruitment marketing agencies who specialise in graduate and early-careers campaigns compare notes on what actually moves the needle: how they design outreach that reaches underrepresented and first-generation students, where bias tends to creep into assessment stages, and how they prove to clients that an inclusive campaign is working.

Hosted by myGwork ahead of WorkFair, this session turns agency know-how usually reserved for client engagements into a practical playbook the whole room can use.

Who It's For

• Graduate recruitment and early-careers leads planning or refreshing next year's campaign.
• University relations and campus recruiting teams responsible for outreach and target-school strategy.
• Employer branding and DEI leaders accountable for diversity outcomes in graduate and internship schemes.
• HR marketing and comms professionals producing careers-site content, job ads, and campus-facing creative.