LGBTQ+ Marketing Masterclass



Join us at Pride House to learn about how to market your business to the Lesbian, Gay, Bisexual, Transgender and Queer (LGBTQ+) community, and make your business inclusive to all.

Navigating the LGBTQ+ community can be tricky without experts on hand – or perhaps you’re wondering why it needs special attention in the first place?

Krystin Arneson and Gordon Smith — co-founders of KOG, a pioneering creative consultancy dedicated to LGBTQ+ travel — will present an exclusive masterclass exploring the LGBTQ+ travel community.

This free two-hour workshop will include:

  • Discussing vital statistics
  • Explaining why LGBTQ+ travellers are not, in fact, a “market”
  • Discussing “the fear of offending” that paralyses some companies
  • Laying out the eight things companies do wrong when trying to communicate with the LGBTQ+ community

The KOG team will also share case studies and practical take-home tips on how your organisation can thrive serving these valuable customers. Half an hour of discussion and networking is also included.

We would be delighted if you could join us. To attend please register for your free place now.


Register


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